Marketing Strategist
Core
Partner with Director, EMEA Marketing to plan and execute integrated marketing campaigns and strategic projects supporting client growth and retention across wealth businesses in EMEA.
Role type
Senior Marketing Strategist (EMEA)
Builds
Integrated marketing campaigns, strategic reports (e.g., Wealth Dialogues), and corporate marketing materials for wealth management clients.
Domain
Financial Services / Wealth Management / Investment Management
Deliverable
product features
Required skills
Brand and campaign marketing strategy, multi-country project management, vendor management (media/creative agencies), budget management, campaign KPI setting and measurement, asset management marketing knowledge, digital marketing management, translation coordination.
Preferred skills
Experience in intermediary market and wealth management channel, workflow and creative production tools, digital marketing tools.
Technologies
Digital marketing tools, creative production tools, workflow systems.
Responsibilities
Create ongoing campaign strategy and execute integrated marketing campaigns from creative to social and web assets; Own multi-country strategic projects; Maintain corporate marketing materials and messaging aligned with Brand team; Manage relevant vendors including media and advertising agencies; Coordinate translation and production of advertising creative; Set campaign KPIs and ensure accurate measurement and reporting; Manage budget including annual planning, monthly tracking, and invoice management.
Seniority
Senior, hands-on IC