Manager, Global Integrated PR
Core
Develop and implement global public relations strategies and storytelling programs for Calvin Klein's key product pillars including denim, underwear, sportswear, accessories, and fragrance.
Role type
Manager, Global Public Relations
Builds
Brand awareness, image, and business growth through earned and paid editorials across fashion, lifestyle, design, and culture.
Domain
Fashion retail and lifestyle
Deliverable
product features
Required skills
Global PR strategy development, regional and licensee partner management, team mentorship, integrated storytelling execution, cross-functional GTM partnership, fashion media relationship management, sample logistics coordination, event planning (NYFW, Paris press days)
Preferred skills
None stated
Technologies
None stated
Responsibilities
Develop seasonal PR strategies and brand storytelling across global titles; Oversee regional and licensee partners to ensure alignment with global objectives; Manage and mentor junior team members on daily PR operations; Execute integrated storytelling opportunities across campaigns and product launches; Partner cross-functionally to drive coordinated GTM strategies; Oversee Collection-related initiatives including sample logistics and fashion week planning
Seniority
Manager, hands-on IC