Marketing Coordinator
Core
Execute multi-channel marketing strategies, manage promotional budgets, and support product launches for healthcare products in Mexico.
Role type
Marketing Coordinator
Builds
Promotional materials, CME events, and sales enablement programs for healthcare professionals and the general public.
Domain
Healthcare / Pharmaceuticals
Deliverable
product features
Required skills
Multi-channel marketing strategy, promotional material development, budget execution, data analysis (IQVIA DDD/PMM/PBS), KOL relationship management, event coordination, supply chain coordination, cross-functional collaboration
Preferred skills
Postgraduate studies in Marketing, Veeva CRM, SAP
Technologies
Microsoft Office (Excel, PowerPoint, Word), Microsoft Teams, Veeva CRM, SAP
Responsibilities
Analyze market data to ensure supply and stock levels; execute advertising and promotion budgets; develop promotional materials for health professionals and the public; manage sampling processes; coordinate participation in national and international congresses; support product launch processes; manage purchase orders and supplier interactions; align sales force strategies with business unit directors.
Seniority
Junior, hands-on IC