Marketing Manager - Cardiovascular
Core
Lead strategic direction and execution for the Cardiovascular therapeutic portfolio, driving growth, launches, and lifecycle management for mature brands.
Role type
Senior Marketing Manager (Therapeutic Area)
Builds
Cardiovascular medicine portfolio performance and market share
Domain
Healthcare / Pharmaceuticals / Cardiovascular
Deliverable
product features
Required skills
Strategic planning, team leadership, product launch management, lifecycle management, market analysis, financial planning (P&L), cross-functional collaboration, project management, forecasting
Preferred skills
Omnichannel strategy, digital initiatives, experience in Primary Care
Technologies
MS Office (Excel, PowerPoint, Word)
Responsibilities
Lead strategic direction and execution of the Cardiovascular portfolio; Coordinate, coach, and develop a team of Product Managers; Drive development and implementation of the 2027–2031 strategic plan; Ensure successful preparation and execution of key launches; Lead lifecycle management and optimization strategies for mature brands; Provide strategic guidance on brand positioning, messaging, and promotional campaigns; Oversee forecasting processes to ensure accurate demand planning; Monitor business performance, P&L evolution, and key KPIs; Drive strong cross-functional alignment with Sales, Medical, Regulatory, Market Access, and Supply Chain; Coordinate external agencies and suppliers; Ensure excellence in execution across congresses, events, and customer engagement initiatives.
Seniority
Manager, hands-on leadership
