Marketing Manager - Cardiovascular
Core
Lead strategic direction and execution of the Cardiovascular portfolio, driving growth, launches, and lifecycle management for mature brands.
Role type
Senior Marketing Manager (Therapeutic Area)
Builds
Cardiovascular therapeutic portfolio strategies, promotional campaigns, and omnichannel initiatives
Domain
Healthcare / Pharmaceuticals / Cardiovascular
Deliverable
product features
Required skills
Strategic planning, team leadership, product launches, lifecycle management, market analysis, forecasting, cross-functional collaboration, project management, financial analysis
Preferred skills
Omnichannel strategies, digital initiatives, experience in Primary Care or related therapeutic areas
Technologies
MS Office (Excel, PowerPoint, Word)
Responsibilities
Lead strategic direction and execution of the Cardiovascular portfolio; Coordinate, coach, and develop a team of Product Managers; Drive development and implementation of the 2027–2031 strategic plan; Ensure successful preparation and execution of key launches; Lead lifecycle management and optimization strategies for mature brands; Provide strategic guidance on brand positioning, messaging, and omnichannel initiatives; Oversee forecasting processes to ensure accurate demand planning; Monitor business performance, P&L evolution, and key KPIs; Drive strong cross-functional alignment with Sales, Medical, Regulatory, Market Access, and Supply Chain; Coordinate external agencies and suppliers; Ensure excellence in execution across congresses, events, and promotional activities; Train, mentor, and support team members.
Seniority
Senior, hands-on IC with team leadership