Salesforce Marketing Cloud – Functional Application Architect
Core
Architecting enterprise-level Salesforce Marketing Cloud solutions to drive global customer engagement and supply chain/industrial technology workflows.
Role type
Senior IC Functional Application Architect (Salesforce Marketing Cloud)
Builds
Scalable, multi-channel customer journeys and marketing automation solutions for global industrial clients.
Domain
Industrial technology, construction, geospatial, and transportation.
Deliverable
production ML models | product features
Required skills
Salesforce Marketing Cloud architecture, Journey Builder, Automation Studio, Contact Builder, data modeling, GDPR/CCPA compliance, agile delivery, global stakeholder management
Preferred skills
Salesforce Data Cloud, Einstein AI, AMPscript, SQL, multi-channel campaign orchestration
Technologies
Salesforce Marketing Cloud, Journey Builder, Automation Studio, Contact Builder, Data Cloud, Einstein, Jira, Confluence
Responsibilities
Design end-to-end functional architecture for Marketing Cloud solutions; translate business epics into technical blueprints; govern data models and integration flows; act as strategic interface for global stakeholders; optimize system health and campaign orchestration.
Seniority
Senior, hands-on IC
