Associate Marketing Manager (Oncology Lung)
Core
Support brand marketing activities for currently commercialised indications and future launches within the International Oncology organisation and Italy Oncology Team.
Role type
Associate Marketing Manager (Oncology)
Builds
Local country brand plans and customer-focused marketing activities for Italy
Domain
Biopharmaceuticals / Oncology
Deliverable
product features
Required skills
Competitive landscape analysis, customer-focused messaging development, brand strategy alignment, promotional activity implementation, brand performance analysis, external stakeholder engagement, promotional material creation, agency and supplier management
Preferred skills
Oncology marketing experience, launch experience
Technologies
Digital channels
Responsibilities
Analyse competitive landscape and identify promotional opportunities; Develop differentiated messages for key target audiences; Partner with Medical Affairs to create aligned brand strategy; Collaborate with cross-functional teams to implement promotional activities; Analyse brand performance drivers and propose actions; Develop and execute external stakeholder engagement plans; Create local promotional materials aligned with global brand plans
Seniority
Associate, hands-on IC
