Senior Website & SEO/GEO Expert (m/w/d)
Core
Develop and optimize the company website to drive reach, qualified leads, and visibility in search engines and AI systems.
Role type
Senior Website & SEO/GEO Expert
Builds
Company website, content, and search/AI visibility
Domain
Logistics / Digital Marketing
Required skills
Website strategy, TYPO3, SEO, AI visibility optimization, technical SEO (crawling, indexation, structured data), web analytics, tracking, GA4, Google Tag Manager, HTML/CSS basics, data analysis, KPI management
Preferred skills
Experience with LLM content processing, coordination with external agencies
Technologies
TYPO3, GSC, SEMrush, GA4, Google Tag Manager
Responsibilities
Develop website strategy to increase reach and leads; Manage and optimize website content and structure in TYPO3; Improve visibility in search engines and AI systems; Analyze website performance and user behavior; Coordinate with internal teams and external agencies
Seniority
Senior, hands-on IC