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Director Brand Planning & Operations Europe

PEG - Regional HUB, DE💼 Full-time🗓 2026-09-29 → 2026-09-30

Core

Lead planning, operational excellence, and business governance for Marketing and Merchandising across Europe, translating global strategies into regional execution.

Role type

Director, Brand Planning & Operations

Builds

Integrated regional plans, operational frameworks, and Go-to-Market processes for PUMA Europe

Domain

Consumer Goods / Retail / Sports Apparel

Required skills

Strategic planning, cross-functional alignment, budget management, data governance, team leadership, commercial analysis, process optimization, stakeholder management, ERP systems, KPI framework development

Preferred skills

Sales experience, consulting background, European languages

Technologies

ERP environments, planning systems, reporting tools, business analytics platforms

Responsibilities

Lead annual and seasonal planning processes; drive Go-to-Market processes; ensure readiness for seasonal launches; orchestrate cross-functional alignment; translate global strategies to regional plans; manage regional budgets and performance reporting; develop KPI frameworks and dashboards; lead strategic improvement initiatives; build and inspire the planning team

Seniority

Director, strategic leadership & team management

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