Content Enablement Product Manager
Core
Own and evolve the technology strategy and platforms for planning, creating, reviewing, approving, localizing, and activating commercial content across global channels to support campaign execution and launch excellence.
Role type
Senior Product Manager (Content Enablement & Campaign Management)
Builds
Content management and campaign enablement platforms (e.g., Veeva Promomats, Adobe Workfront) and AI-enabled content solutions
Domain
Animal Health / Life Sciences / Commercial Marketing
Deliverable
production ML models | product features
Required skills
Product strategy & roadmap definition, end-to-end content lifecycle management, regulated content platform expertise, cross-functional stakeholder leadership, vendor & financial management, AI tool evaluation for content creation/localization, Agile backlog management
Preferred skills
Experience in matrixed global environments, launch excellence optimization, omnichannel campaign orchestration
Technologies
Veeva Promomats, Adobe Workfront, Jira, Azure DevOps
Responsibilities
Define global product vision and roadmap for content platforms; translate business strategies into product requirements; lead end-to-end product lifecycle from ideation to deployment; manage vendor relationships and budget planning; optimize digital capabilities for campaign planning and launch excellence; establish and track KPIs for content quality and efficiency
Seniority
Senior, hands-on IC
