Senior Director, Heplisav B - Vaccine
Core
Architect and own the comprehensive brand strategy, long-term vision, and commercial performance for Heplisav B, a critical enterprise vaccine asset, driving market leadership and transformational business results.
Role type
Senior Director, Vaccine Brand Strategy & Commercial Performance
Builds
Heplisav B vaccine brand strategy, go-to-market frameworks, and enterprise-level synergies
Domain
Biopharma / Vaccines
Deliverable
product features
Required skills
Strategic vision, P&L accountability, cross-functional leadership, data analytics, regulatory compliance navigation, executive influence, team building, market dynamics analysis
Preferred skills
MBA, advanced data analytics, creative agency management, digital marketing expertise
Technologies
AI tools for digital and consumer marketing
Responsibilities
Architect brand strategy and long-term vision; define strategic roadmap and go-to-market framework; drive seamless integration and cross-franchise coordination; lead enterprise-wide strategic alignment; own full P&L accountability; develop unique growth strategies for emerging subsegments; champion customer engagement models; build and lead high-performing teams; contribute to broader portfolio and precision marketing capabilities.
Seniority
Senior, hands-on IC with enterprise-wide influence