Sr. Brand Strategist
Core
Drive impactful brand foundations and long-term brand plans for enterprise Life Sciences and Health System clients by bridging market and customer insights to solve the 'Why' and humanize healthcare experiences.
Role type
Senior Brand Strategist (Health/Life Sciences)
Builds
Brand platforms, positioning, long-term brand plans, and creative briefs for Life Sciences and Health System clients.
Domain
Health & Wellness / Life Sciences / Healthcare Marketing
Deliverable
product features
Required skills
Brand positioning, competitive analysis, audience insight, journey mapping, communications planning, creative brief writing, data synthesis, workshop facilitation, AI-driven strategic tools proficiency
Preferred skills
Experience in advertising agency, market research, or strategic consultancy, health literacy, entrepreneurial mindset
Technologies
Miro, Mural, AI-driven strategic tools
Responsibilities
Drive analysis of qualitative and quantitative data to transform consumer and payer/patient data into human truths; Partner with senior strategy leads to co-author brand foundations and long-term brand plans; Autonomously lead day-to-day strategy deliverables from discovery to creative brief execution; Architect and present clear, compelling creative briefs; Synthesize data into client-facing narratives; Assist in designing and implementing strategic workshops; Partner across strategy roles and the wider organization to deliver cohesive solutions.
Seniority
Senior, hands-on IC with mentorship responsibilities
