Manager, Creative Director - Retail Bank
Core
Lead creative teams to develop insight-driven creative for brand building and performance marketing across digital, email, direct mail, video, and out-of-home channels for Capital One's Retail Bank and Café teams.
Role type
Manager, Creative Director (Retail Bank)
Builds
Brand assets, performance marketing campaigns, and customer-facing creative executions
Domain
Financial Services / Retail Banking / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic creative leadership, team management (full-time, contractors, agencies), Adobe Creative Suite, Figma, customer experience strategy, market research interpretation, cross-functional collaboration, storytelling, presentation skills
Preferred skills
Leading large in-house creative teams, Fortune 100 brand experience, storyboarding, wireframing, premarket/in-market testing, GAI and personalization tools
Technologies
Adobe Creative Suite, Figma
Responsibilities
Lead and inspire the team to develop strategically-grounded, insight-driven creative; Manage creative talent including a mix of full-time associates, contractors, and agencies; Collaborate with marketing strategists to understand customer needs and influence marketing strategy; Demonstrate expert knowledge of advertising trends and translate business intent into creative strategies; Build and maintain relationships with partner groups to anticipate obstacles; Present and influence stakeholders to increase buy-in for new opportunities
Seniority
Manager, hands-on IC with leadership responsibilities