Sales Strategy & Customer Marketing Analyst - Mars Snacking
Core
Support the intersection of Marketing and Sales by delivering actionable insights, tracking in-market performance for product launches, and evaluating promotional effectiveness.
Role type
Sales Strategy & Customer Marketing Analyst
Builds
Annual customer growth plans, sales tools, selling materials, and business updates for S&OP+ processes
Domain
Consumer Packaged Goods (CPG) / Retail
Deliverable
dashboards & analysis
Required skills
Data analysis, Excel (VLOOKUPs, pivot tables), PowerPoint, strategic thinking, process improvement, cross-functional collaboration
Preferred skills
CPG and/or Retail experience, PowerBI, Nielsen
Technologies
Excel, PowerPoint, PowerBI, Nielsen
Responsibilities
Coordinate logistics and synthesize data for the Sales Strategy annual planning cycle; Analyze post-campaign promotional analytics and ROI; Measure new product launch performance against objectives; Identify opportunities to automate reporting and streamline workflows; Act as a connector across marketing, sales, and demand planning to align activation timelines.
Seniority
Individual Contributor
