Group Manager - Media Planning
Core
Lead offline media planning and strategy for key client accounts across TV, Print, and Radio.
Role type
Group Manager (Offline Media Planning)
Builds
Integrated media plans, campaign executions, and performance reports for client objectives.
Domain
Advertising / Media Planning
Required skills
TV, Print, and Radio media planning; media negotiations and buying; audience insights and market trend analysis; strategic planning; client relationship management; team leadership and mentoring; budget management.
Preferred skills
MBA/PGDM in Marketing or Mass Communication; experience with leading media agencies.
Responsibilities
Develop integrated media plans aligned with client objectives; manage end-to-end planning, negotiations, and campaign execution; analyze market trends and media performance; lead client discussions and present recommendations; mentor the media planning team; collaborate with Digital, Buying, and Analytics teams.
Seniority
Senior, hands-on IC with team leadership