Strategic Planner
Core
Develops and refines skill sets foundational to brand strategy discipline including data discovery, consumer research, cultural analysis, and brief writing.
Role type
Strategic Planner
Builds
Insights about the brand and the target
Domain
Marketing / Brand Strategy
Required skills
Data discovery, consumer research, cultural analysis, brief writing, analytical skills, problem-solving, quantitative analysis, communication, storytelling, presentation, project management
Preferred skills
Pitching, new business development
Technologies
None stated
Responsibilities
Develop creative work and evaluate its effectiveness, execute projects designed to deliver insights about the brand and the target, serve as a source of data and analysis on brand and consumer issues, develop collaborative relationships within the agency and partners
Seniority
Mid-level (2+ years experience)
