Brand Activation Coordinator
Core
Plan and coordinate brand activations, events, and experience-based campaigns for Danish and international clients, managing logistics, crew, and vendors.
Role type
Brand Activation Coordinator
Builds
Sampling activities, retail activations, roadshows, sponsor activations, festivals, and large-scale event productions
Domain
Marketing / Experiential Marketing / Events
Deliverable
product features
Required skills
Event coordination, production planning, crew management, vendor coordination, logistics management, stakeholder communication, budget and timeline tracking, process optimization
Preferred skills
Experience with sampling and retail activations, database management for brand ambassadors, knowledge of experiential trends and technologies
Technologies
Event management tools, crew databases
Responsibilities
Plan and coordinate brand activations and events; Develop production scope, staffing plans, and execution plans; Manage crew recruitment, onboarding, briefing, and coordination; Coordinate vendors, venues, and partners; Handle logistics and materials across projects; Track timelines, budgets, and project status; Report and evaluate campaign performance
Seniority
Mid-level, hands-on IC
