CareerPlan

Director, Sponsorship Consulting

Charlotte, USFull-time$83k–$100k2026-10-20 → 2026-11-10

Core

Lead a team to deliver strategic, integrated brand marketing and activation campaigns for high-profile NASCAR sponsorship portfolios.

Role type

Senior IC sponsorship consulting director (NASCAR/Motorsports)

Builds

Integrated marketing programs and activation experiences for sports brands

Domain

Sports marketing and sponsorship consulting

Required skills

NASCAR ecosystem navigation, strategic acumen, team management, experiential marketing activation, full marketing mix expertise, negotiation, sponsorship landscape knowledge, high-level concept crafting

Preferred skills

Experience with NFL/MLB/NBA/NCAA/F1 sponsorship landscapes

Technologies

None stated

Responsibilities

Lead team to deliver client marketing program activation, set standards for client work and coaching, establish relationships with client leaders, collaborate with sanctioning bodies, write POV documents, negotiate with rightsholders, participate in new business activities

Seniority

Senior, hands-on IC with team leadership