Reporting y BI Analyst
Core
Strategic and operational support for brand and performance media management, transforming business objectives into media strategies, clear reports, and actionable recommendations.
Role type
Senior Media Planning and Analytics Analyst
Builds
Strategic media plans (ON/OFF) with numerical and analytical support for decision-making
Domain
Digital and traditional media advertising
Required skills
Media campaign planning and implementation, Brand and performance strategy, KPI definition and interpretation, Business KPI understanding, Executive presentation creation, Campaign testing and optimization, Client relationship management, Budget tracking and compliance, Market trend analysis, Data analysis and reporting
Preferred skills
Experience with digital course agenda development, Cross-functional collaboration
Technologies
PowerPoint
Responsibilities
Supervise and evaluate the team, monitor competitor campaigns and market trends, track budgets and media commitments, generate strategic media plans, prepare executive presentations and periodic reports, follow up on client deliverables and deadlines.
Seniority
Senior, hands-on IC