Senior Associate, Media Planning, Pakistan
Core
Senior Media Planner responsible for developing media strategies, managing budgets, and executing campaigns for assigned brand accounts in Pakistan.
Role type
Senior Media Planner
Builds
Media plans and campaign executions for client brands
Domain
Digital and traditional media advertising
Required skills
Media strategy development, budget management, data analysis, stakeholder management, campaign execution, vendor relationship management, presentation skills, MS Excel proficiency
Preferred skills
Category acumen, knowledge of competitive landscape, experience with proprietary planning frameworks
Technologies
MS Excel, proprietary planning tools
Responsibilities
Develop annual media strategies and budgets, analyze data to provide optimization recommendations, maintain relationships with media suppliers and internal teams, prepare media reviews and presentations, resolve billing issues, train junior planners
Seniority
Senior, hands-on IC