Platform Architect, SFMC
Core
Design, implement, and optimize Salesforce Marketing Cloud (SFMC) solutions for enterprise brands across email, SMS, mobile, and emerging channels.
Role type
Senior IC Salesforce Marketing Cloud Platform Architect
Builds
Scalable SFMC engagement solutions, automations, integrations, and reusable platform patterns
Domain
Marketing Technology / Customer Experience Management
Deliverable
production ML models | product features
Required skills
SFMC Engagement development, AMPscript, SSJS, SQL, GTL, Journey Builder, Automation Studio, Data Extensions, Contact Builder, REST/SOAP API integrations, Marketing Cloud Connect
Preferred skills
Client-facing agency experience, Salesforce certifications (Email Specialist, Administrator, Consultant, Developer)
Technologies
Salesforce Marketing Cloud, AMPscript, SSJS, SQL, GTL, Journey Builder, Automation Studio, REST API, SOAP API
Responsibilities
Build and maintain scalable SFMC solutions; translate business requirements into technical configurations; develop journeys, automations, and segmentation logic; support API integrations; optimize platform performance and scalability; create and maintain technical documentation.
Seniority
Senior, hands-on IC