Associate Director, Data Analytics
Core
Design and deliver advanced analytics, measurement, and reporting solutions to enable data-driven decision-making for clients and internal stakeholders, optimizing marketing performance and investment decisions.
Role type
Associate Director, hands-on individual contributor with team mentorship
Builds
Scalable dashboards, automated analytics workflows, reusable analytics frameworks, and AI-enabled reporting solutions
Domain
Marketing analytics, media measurement, and advertising data
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
SQL, Python (pandas, scikit-learn, pyspark, keras), cloud data warehouses (GCP, BigQuery), Power BI, Google Data Studio, Marketing Mix Modelling (MMM), attribution modelling, predictive modelling, generative AI (LlamaIndex, LangChain, OpenAI)
Preferred skills
Experience with advertising/campaign/impression/media spend datasets, CI/CD and containerization for ML deployment, knowledge of major marketing platforms (Google Marketing Platform, Meta, LinkedIn, TikTok, Amazon Ads)
Technologies
GCP, BigQuery, GCS, Python, SQL, Power BI, Google Data Studio, Airflow, CI/CD tools, LlamaIndex, LangChain, OpenAI, Copilot
Responsibilities
Design and develop scalable dashboards and self-service analytics products; build automated analytics workflows using SQL, Python, and cloud platforms; develop statistical and machine learning models for MMM, attribution, and predictive analytics; implement data validation and quality checks across pipelines; partner with media, strategy, and client teams to define measurement approaches; present analytical findings and recommendations to clients; provide technical mentorship to junior analysts and data scientists
Seniority
Associate Director, hands-on IC with mentorship responsibilities
