Senior CRM & Loyalty Engineer
Core
Lead the design, customization, and optimization of the CRM platform, ensuring robust integration, advanced data analytics, and scalable solutions for global brands.
Role type
Senior IC CRM & Loyalty Engineer (Salesforce ecosystem)
Builds
CRM platforms, loyalty program models, and customer data management solutions
Domain
Digital Marketing, Customer Experience, CRM, Loyalty Management
Deliverable
production ML models | product features
Required skills
Salesforce platform development, CRM architecture design, API integration (REST/SOAP), database querying, scripting (APEX, C#, .NET), data analysis (Power BI, Tableau), loyalty program modeling, cloud platform experience
Preferred skills
Salesforce certifications (Application Architect, Platform Developer, Data Architect, CPQ, Field Service, Financial Services, Consumer Goods), CDP implementation
Technologies
Salesforce, HubSpot, Microsoft Dynamics, GitHub, GitLab, Jenkins, APEX, C#, .NET, REST, SOAP, Power BI, Tableau
Responsibilities
Lead design and development of complex digital solutions in the CRM domain, provide technical guidance and mentorship to junior engineers, ensure architectural integrity across the SDLC, develop software architecture documentation, participate in project planning and estimation, drive continuous improvement initiatives, act as SME for pitches and client work
Seniority
Senior, hands-on IC with mentorship responsibilities
