Senior User Researcher
Core
Lead user experience research initiatives to support the growth of Interactive Entertainment Group Global (IEGG) invested game studios in North America and Europe, ensuring player insights are integrated into game design and development.
Role type
Senior UX Researcher (Astra)
Builds
Player insights integrated into game design and development processes for AAA and live-service games
Domain
Gaming / Interactive Entertainment
Deliverable
production ML models | product features | dashboards & analysis | research
Required skills
Qualitative and quantitative research methods, Usability testing, Surveys, Interviews, Analytics, Game development processes, UX research tools, Cross-cultural collaboration
Preferred skills
Experience in gaming or interactive entertainment industry, Experience with AAA or live-service games, Mandarin proficiency
Technologies
UX research tools and platforms
Responsibilities
Design and execute comprehensive UX research studies to evaluate player behavior, preferences, and pain points, Collaborate with invested studios to identify research needs and provide strategic guidance on UX improvements, Partner with assigned teams in Shenzhen to align research objectives with business goals, Conduct research that accounts for cultural differences and regional player preferences, Share knowledge about UX best practices throughout IEGG, Stay up-to-date with industry trends and emerging technologies in UX research and gaming
Seniority
Senior, hands-on IC
