东欧区手游市场营销
Core
Lead market strategy and long-term marketing planning for mobile games in the Eastern Europe region, driving user growth and brand influence across the product lifecycle.
Role type
Senior regional mobile game marketing manager
Builds
User acquisition and brand awareness for mobile games in Eastern Europe
Domain
Mobile gaming, Eastern Europe market
Deliverable
product features
Required skills
Mobile game publishing experience, integrated marketing strategy, KOL ecosystem management, market insight analysis, cross-functional collaboration, English business communication
Preferred skills
Russian language proficiency, experience with specific Eastern European markets
Technologies
N/A
Responsibilities
Develop integrated marketing plans based on product lifecycle stages, build and manage influencer networks for content localization, analyze player personas and social media trends to drive growth strategies, collaborate with product and engineering teams to remove project blockers
Seniority
Senior, hands-on IC
