Senior Associate, Website Marketing Strategist | Retail Bank
Core
Translate business goals into actionable website strategies and execute cross-channel marketing campaigns to optimize user experience and conversion rates.
Role type
Senior Associate, Website Marketing Strategist
Builds
Website content, landing pages, user journeys, and marketing campaign assets
Domain
Retail Banking / Digital Marketing
Deliverable
product features
Required skills
Marketing strategy, cross-channel campaign execution, data analytics, project management, stakeholder management, quality assurance
Preferred skills
Financial services marketing, website strategy ideation
Responsibilities
Translate objectives into website strategies, leverage site analytics for optimization, shepherd multiple workstreams from intent to execution, conduct pre-launch QA, collaborate with cross-functional partners, build presentation materials
Seniority
Senior, hands-on IC