Marketing and Government Affairs Manager
Core
Shape external perception, influence healthcare policy, and drive strategic marketing initiatives to enhance market access and brand equity for dialysis services in the UK & Ireland.
Role type
Senior Marketing and Government Affairs Manager
Builds
Marketing and government affairs function, brand awareness, and stakeholder engagement strategies
Domain
Healthcare / Medical Devices / Dialysis Services
Deliverable
product features
Required skills
Strategic vision, market shaping, policy influence, project management, presentation skills, networking, line management
Preferred skills
Medical device/provider background, marketing or market access qualifications (e.g. CIM)
Technologies
N/A
Responsibilities
Own marketing and market access strategy and government affairs activities; Advise on business market positioning and healthcare policy developments; Build and scale the Marketing & Government Affairs function with line management; Manage communications for the business line; Elevate brand awareness across UK and Ireland; Support wider commercial team in delivering business objectives
Seniority
Senior, hands-on IC with line management responsibility