Market Research & Analytics Senior Manager
Core
Lead the design, execution, analysis, and delivery of primary market research (quantitative and qualitative) across the commercial portfolio to translate business questions into objective evidence for decision-making.
Role type
Senior individual contributor market research manager
Builds
Executive-ready research reports, presentations, and evidence-based insights for brand teams, marketing, and forecasting.
Domain
Pharmaceutical / Healthcare commercial analytics
Deliverable
dashboards & analysis
Required skills
Primary market research design, quantitative and qualitative methodology, survey development, vendor management, project management, data analysis (SPSS/SAS), executive reporting
Preferred skills
Python, SQL, Sawtooth, integrating primary and secondary data
Responsibilities
Partner with stakeholders to define research objectives, develop questionnaires and sampling plans, oversee fieldwork and quality assurance, analyze data and create executive reports, manage research budgets and timelines, support brand planning and lifecycle management
Seniority
Senior, hands-on IC