MarTech AI Expert
Core
Strategic leader and hands-on practitioner defining, designing, and operationalizing AI capabilities within MarTech & AdTech ecosystems to enable scalable marketing solutions, automation, and personalization.
Role type
Senior Product Manager (Marketing AI & Strategy)
Builds
AI-driven marketing solutions, automated content/workflow processes, and personalized customer journeys
Domain
Marketing Technology (MarTech) / Artificial Intelligence
Deliverable
product features
Required skills
Digital/Technology Product Management, AI strategy & orchestration, marketing automation, data-driven problem solving, stakeholder influence, product roadmap creation, risk management
Preferred skills
Salesforce Agentforce/Einstein AI/Data Cloud, Adobe Sensei/AEM, Workfront/Aprimo, CDP integration, military experience
Technologies
Salesforce (Agentforce, Einstein AI, Data Cloud), Adobe Sensei, AEM Assets, Anthropic Claude, Figma, Workfront, Aprimo
Responsibilities
Define agent roles and inter-agent orchestration for seamless automation; partner with business, tech, data, and risk stakeholders to advance AI governance; drive innovation by embedding AI into core marketing platforms; lead product strategy from idea to market validation; quantify and defend product investments; guide team in generating insights and implementing improvements; mentor team members and act as escalation point.
Seniority
Senior, hands-on IC with strategic leadership
