Sr. Product Manager, CRM Communications
Core
Drive business growth and customer improvements by innovating and enhancing the multi-channel communications portfolio across Email, Push Notifications, and Native Hub Notifications.
Role type
Senior Product Manager (CRM Communications)
Builds
Multi-channel offer communications portfolio (Email, Push, Native Hub)
Domain
E-commerce / Marketplace
Deliverable
product features
Required skills
roadmap planning, A/B test design and execution, PRD authoring, data analysis, funnel and health KPI monitoring, cross-functional leadership, market research, competitor analysis
Preferred skills
e-commerce or marketplace experience, CRM/marketing automation platform familiarity
Technologies
Jira
Responsibilities
Build and complete roadmap with engineering, data science, and design teams; Identify and size opportunities for portfolio improvements using data; Prioritize features based on business value and user needs; Author A/B tests and define KPIs; Create PRDs and convey requirements to engineering; Measure results and assess performance against benchmarks; Continuously capture insights from customer feedback and market trends.
Seniority
Senior, hands-on IC