Product Marketing Manager
Core
Drive growth, adoption, and market success for Kleos, a cloud-based practice management solution for law firms across Europe.
Role type
Product Marketing Specialist (IC)
Builds
Marketing campaigns, content assets, sales enablement materials, and go-to-market strategies for legal tech products.
Domain
Legal Technology / SaaS
Deliverable
product features
Required skills
Product marketing strategy, market intelligence & competitive analysis, content creation, campaign execution, data-driven performance analysis, cross-functional collaboration, project management
Preferred skills
Legal technology sector experience, AI tool usage for productivity
Technologies
CRM, marketing automation, analytics platforms
Responsibilities
Conduct market and competitive research to inform positioning; Develop product positioning and messaging; Create customer-facing content and sales enablement materials; Execute product launches and demand generation campaigns; Analyze campaign performance and usage data; Collaborate with Product, Sales, and Marketing teams
Seniority
Mid-level, hands-on IC