Senior Product Manager, HIV Prevention HCP Marketing
Core
Execute Branded and PrEP education tactics to reach and engage Health Care Providers (HCPs) prescribing PrEP, supporting an anticipated launch.
Role type
Senior Product Manager (HCP Marketing)
Builds
Marketing content, messaging, and tactical execution for HIV Prevention/PrEP initiatives
Domain
Pharmaceutical / HIV Prevention
Deliverable
product features
Required skills
Product marketing, promotional strategy, commercial policies, agency management, budget management, regulatory compliance, presentation delivery
Preferred skills
Consumer/patient marketing experience, market research, advertising/communications agency background, project management, critical thinking
Technologies
Digital, print, omnichannel marketing channels
Responsibilities
Manage key tactical executions for US HIV Prevention/PrEP HCP initiatives; Develop and implement content and messaging for HCPs; Demonstrate proficiency in traditional and innovative marketing channels; Lead development of HCP tactics according to business strategy; Manage multiple agency partners to produce deliverables within timelines and budget; Gain approval for marketing materials through internal review process; Develop and deliver presentations to internal and external audiences
Seniority
Senior, hands-on IC
