Product Marketing Manager
Core
Define product positioning, own end-to-end go-to-market launches, and build narratives to drive adoption and revenue for Pluralsight's learning platform.
Role type
Product Marketing Manager (B2B SaaS)
Builds
Go-to-market strategies, sales enablement materials, and market narratives for enterprise buyers
Domain
EdTech / Learning Platforms / SaaS
Deliverable
product features
Required skills
B2B enterprise product marketing, go-to-market strategy execution, sales enablement creation, competitive intelligence analysis, win/loss analysis, analyst relations support, cross-functional collaboration, strategic writing
Preferred skills
Experience in learning platforms or developer tools, familiarity with SaaS business models, experience supporting Gartner/Forrester/IDC briefings
Technologies
Gartner, Forrester, IDC
Responsibilities
Own end-to-end go-to-market strategy and execution for product launches; Develop differentiated positioning and messaging for key audiences; Create sales enablement materials and lead training sessions; Gather and synthesize market and competitive intelligence; Support analyst relations briefings
Seniority
Mid-Senior, hands-on IC