Associate Researcher
Core
Design, execute, and analyze consumer insights through qualitative and quantitative research to develop new strategies and qualify new products/packaging for P&G's consumer goods brands.
Role type
Associate Researcher (Consumer Insights)
Builds
Consumer insights, research proposals, study preparations, and product qualification data for global consumer goods brands.
Domain
Consumer Goods / Market Research
Deliverable
dashboards & analysis
Required skills
Qualitative and quantitative research, Consumer needs analysis, Statistics and experimental design, Technical writing, Problem definition, Prototype modelling, Landscape analysis
Preferred skills
Claims demonstration, Go-to-market execution, Holistic product design, Scientific methods, Analytical thinking
Technologies
None explicitly stated
Responsibilities
Design and execute consumer insight studies, Partner with technologists to test prototypes, Lead technical teams to qualify new products, Capture and communicate research findings, Define learning plans for complex consumer needs, Collaborate with commercial teams on innovation programs
Seniority
Mid-level, hands-on IC
