Staff, Product Manager
Core
Scaling Neo, WBD's self-service advertising platform to empower brands and agencies to independently plan, launch, optimize, and measure streaming campaigns.
Role type
Staff Product Manager (Ad Tech/Marketplace)
Builds
An agentic-forward platform for TV-quality advertising, including onboarding, campaign workflows, targeting, identity, creative tools, pricing, and analytics.
Domain
Streaming advertising, ad tech, marketplaces
Deliverable
Product features
Required skills
Product strategy and roadmap definition, identity-driven targeting (household graph, device graphs, data clean rooms), marketplace dynamics, data analysis and experimentation, technical system breakdown, PRD creation, stakeholder influence
Preferred skills
Experience with programmatic advertising (RTB), auctions, and measurement; building double-sided marketplaces
Technologies
Household graph data (HHID), device graphs, deterministic/probabilistic matching, data clean rooms, audience marketplaces
Responsibilities
Define multi-quarter roadmap aligned to growth and revenue; shape identity-driven targeting features; partner with data science to build optimization tools; establish policy and creative review workflows; create product documentation and in-product education; translate strategy into prioritized PRDs and specs; build experimentation frameworks and run A/B tests.
Seniority
Staff, hands-on IC with strategic scope