SEO & AI Search Specialist
Core
Cross-functional SEO & AI Search specialist supporting Content, Local, and Technical SEO teams by executing projects, maintaining quality, and coordinating with internal teams and agency partners.
Role type
Mid-level SEO & AI Search Specialist
Builds
SEO projects, optimized content, local listings, and AI search visibility
Domain
Digital Marketing / Search Engine Optimization
Deliverable
product features
Required skills
Keyword and search intent research, CMS management (Contentful), Local SEO (Google Business Profile), Technical SEO audits, AI search monitoring (Generative AI platforms), Project coordination, Data analysis and reporting
Preferred skills
Google Analytics certification, Experience with multiple SEO disciplines (Content, Local, Technical, AI), Familiarity with HTML and Schema.org, Experience with project management tools (Airtable, Jira)
Technologies
Google Search Console, Google Analytics, Adobe Analytics, Semrush, Ahrefs, Screaming Frog, Contentful, Airtable, Jira, ChatGPT, Gemini, Perplexity, Google AI Overviews, Copilot
Responsibilities
Perform keyword research and draft content briefs; Review and optimize pages for on-page best practices; Support Google Business Profile onboarding and audits; Run technical site crawls and audits; Monitor brand visibility across AI-powered search platforms; Maintain project trackers and follow up with stakeholders; Pull data from analytics platforms for performance reports
Seniority
Mid-level, hands-on IC