Sr Web Content Consultant
Core
Create and execute exceptional online experiences for Key.com by determining strategy, managing content updates, and collaborating with partners on digital marketing campaigns.
Role type
Senior Web Content Consultant (Digital Marketing & Web Experience)
Builds
Landing pages, digital marketing campaigns, and optimized web experiences for Key.com
Domain
Financial Services / Digital Marketing / Web Content Management
Deliverable
product features
Required skills
Web content management (AEM), HTML, SEO/SEM, competitor analysis, project management, stakeholder management, web analytics interpretation, responsive design principles
Preferred skills
Adobe Analytics, Javascript, WorkFront, client servicing, vendor/agency management
Technologies
Adobe Experience Manager (AEM), Adobe Analytics, WorkFront, MS Office
Responsibilities
Determine strategy and approach for new products, services, or campaigns; create requirements and gather information for landing pages; review web page content, navigation, and functionality for compliance; determine key performance indicators and conversion points; drive issues and defects to resolution
Seniority
Senior, hands-on IC