Senior Manager, Consumer Social Engagement and Content, Obesity and Related Conditions
Core
Lead social-first content strategy, creator/influencer partnerships, and community engagement for branded and disease state education initiatives in obesity and related conditions.
Role type
Senior Manager, Social Engagement & Content
Builds
Platform-native content, creator partnerships, and community engagement programs for Meta, TikTok, and emerging platforms.
Domain
Healthcare / Pharmaceutical / Consumer Health
Deliverable
product features
Required skills
Social strategy, platform-native content creation, creator/influencer management, social listening, community moderation, agency leadership, cross-functional collaboration
Preferred skills
Experience in pharmaceutical or regulated industries, deep knowledge of Meta/TikTok social behaviors, experience with social listening tools
Technologies
Meta, TikTok, social listening platforms
Responsibilities
Lead social-first content strategy across branded and DSE initiatives; Partner with Social Agency to develop native content; Own creator and influencer strategy and partnerships; Develop commenting strategy and lead social listening; Lead Social Agency and define engagement measures
Seniority
Senior Manager, hands-on leadership