CareerPlan

Vans: Senior Manager, Merchandising, Icons Footwear

California, United StatesFull-time$123k–$154k2026-10-15 → 2026-11-12

Core

Lead AMER regional merchandising strategy for Men's and Women's Icons footwear, translating global vision into regional category strategy grounded in consumer and marketplace insights.

Role type

Senior Manager, Merchandising

Builds

Seasonal assortments, channel strategies, and go-to-market plans for Vans Icons footwear

Domain

Footwear retail, Consumer goods

Deliverable

product features

Required skills

Footwear merchandising strategy, Commercial and financial acumen, Cross-functional leadership, People management, Iconic product stewardship, Multi-channel retail experience

Preferred skills

Experience with franchise footwear products, Experience presenting to senior leaders

Technologies

Revenue, margin, sell-through, inventory, and marketplace data

Responsibilities

Lead AMER category strategy for Men's and Women's Icons footwear, Own the regional read of the Icons business using product performance and market trends, Partner with regional Planning, Sales, Marketing, and Marketplace teams to align seasonal priorities, Represent AMER in global and regional milestone meetings, Lead, develop, and inspire the regional Icons merchandising team

Seniority

Senior, hands-on IC with leadership responsibilities