Manager E-Commerce Content
Core
Strategic leader responsible for elevating the eCommerce content experience across EMEA, driving business growth through consumer-centric digital experiences.
Role type
Manager, eCommerce Content Strategy
Builds
Digital content ecosystem for The North Face across EMEA markets
Domain
Outdoor apparel retail, eCommerce, EMEA region
Deliverable
product features
Required skills
eCommerce content strategy, digital merchandising, content governance, SEO optimization, team leadership, cross-functional collaboration, data analytics, project management
Preferred skills
Global/multi-market eCommerce experience, CMS platform expertise, localization management, experimentation and testing
Technologies
CMS platforms, analytics tools, digital merchandising systems
Responsibilities
Develop and execute eCommerce content strategy across EMEA digital channels; Lead planning and execution of product, campaign, and editorial content; Manage content calendars, workflows, and governance processes; Optimize content performance using consumer insights and SEO; Oversee content production, briefing, and asset creation; Lead and develop a team of content professionals
Seniority
Manager, hands-on leadership