Manager, Connected Commerce Content Strategy & Operations
Core
Building and scaling content capabilities to power experiences across omnichannel retailers, retail media networks, and emerging commerce platforms for Alcon's OTC Vision Care brands.
Role type
Manager, Connected Commerce Content Strategy & Operations
Builds
Scalable content frameworks, content operations, digital asset management (DAM) ecosystems, and AI-enabled content workflows.
Domain
Healthcare (Eye Care) / Connected Commerce / Retail Media Networks
Deliverable
product features
Required skills
Content strategy, content operations management, digital asset management (DAM), retail media network management, cross-functional leadership, test-and-learn methodology, AI content governance, syndication management, stakeholder alignment.
Preferred skills
Experience with generative AI in commerce, PIM systems, emerging agentic shopping experiences, localization of content.
Technologies
DAM, PIM, syndication platforms, retailer portals, retail media environments, AI-powered content solutions.
Responsibilities
Develop content frameworks and standards for omnichannel commerce; manage content experimentation and learning cycles; optimize content workflows and approval processes; serve as business owner for the DAM ecosystem; partner with agencies and retailers on content syndication; drive adoption of AI-enabled content creation and optimization.
Seniority
Manager, hands-on IC with strategic oversight
