Manager, Marketing - Atlantic Outpost
Core
Crafting and implementing innovative marketing campaigns for country and Americana music artists to elevate their profiles and drive global audience growth.
Role type
Manager, Artist Marketing
Builds
Marketing campaigns, brand strategies, and audience engagement initiatives for lifestyle brand Atlantic Outpost artists.
Domain
Music Industry (Country/Americana)
Deliverable
product features
Required skills
Strategic marketing planning, budget management, cross-functional collaboration, data analytics, project management, relationship management, trend analysis, problem-solving, travel readiness.
Preferred skills
Bachelor's degree in marketing/communications/business, established industry network in Nashville, social media expertise, graphic design software proficiency, FTP/HTML knowledge.
Responsibilities
Plan and execute comprehensive marketing campaigns; manage departmental budgets; develop strategies for audience growth; serve as primary contact between artists, management, and internal/external teams; lead weekly artist marketing meetings; coordinate production of marketing assets; track streaming metrics and ad performance; travel as necessary.
Seniority
Manager, hands-on IC