Senior Analyst, Customer Insights
Core
Design, build, and operationalize customer feedback programs using Qualtrics to capture insights across the customer journey, partnering with Sales, Operations, and Marketing to drive satisfaction and retention.
Role type
Senior Analyst, Customer Insights
Builds
Scalable survey frameworks, dashboards, and actionable insights for onboarding, campaign execution, and renewal stages.
Domain
Customer Experience / Survey Research
Deliverable
dashboards & analysis
Required skills
Qualtrics survey design, data analysis, survey strategy, CRM integration, stakeholder communication
Preferred skills
Salesforce integration, BI tools (Sigma), large dataset synthesis
Technologies
Qualtrics, Salesforce, Excel, Sigma
Responsibilities
Develop comprehensive customer feedback strategy across the lifecycle; Build, test, and deploy surveys with advanced logic and personalization; Analyze survey data to identify trends and root causes; Create dashboards to track customer sentiment; Manage integrations between Qualtrics and internal systems; Monitor survey performance and optimize response rates.
Seniority
Senior, hands-on IC