Assistant Vice President, Digital Strategy
Core
Lead a team of digital experts to design and implement a cohesive digital strategy advancing external communications goals for the Federal Reserve Bank of Cleveland.
Role type
Senior IC digital strategy leader (communications)
Builds
Enterprise digital strategy, unified digital content standards, and public-facing digital experiences
Domain
Central banking / Financial services / Digital communications
Deliverable
product features
Required skills
Digital strategy, UX leadership, web ecosystem management, digital governance, enterprise digital transformation, analytics, user-centered design
Preferred skills
Federal Reserve communications experience
Technologies
Web CMS, analytics tools
Responsibilities
Define enterprise-wide digital strategy grounded in external communications priorities; Create unified standards for digital content, UX, web governance, and brand presence; Lead multi-disciplinary team of web strategists, UX researchers, and digital product owners; Oversee UX research, design, and digital experience strategy; Ensure digital experiences are user-centered, data-informed, and accessible; Lead enterprise web strategy including information architecture and content lifecycle management; Partner with external communications, IT, and executive office to ensure consistent voice; Align team with external communication priorities; Oversee digital platforms critical to institutional engagement; Lead digital and web projects through technical teams outside direct reporting line; Use analytics and UX metrics to drive continuous improvement; Establish digital governance processes; Build digital capabilities aligned with future needs (automation, accessibility, modern UX patterns).