Web Specialist
Core
Manage and update website content through CMS platforms, ensuring accessibility, performance, and alignment with marketing initiatives for a health system.
Role type
Mid-level web specialist (front-end focus)
Builds
Responsive websites and digital experiences for patients, caregivers, and internal teams
Domain
Healthcare / Web Development
Deliverable
product features
Required skills
CMS management (WordPress, Drupal), front-end development (HTML, CSS, JavaScript), web analytics, SEO, design tool proficiency (Figma, Sketch), regulatory compliance (HIPAA, ADA, WCAG)
Preferred skills
Healthcare website experience, web performance tuning, UX/UI design
Technologies
WordPress, Drupal, HTML, CSS, JavaScript, Figma, Sketch, Google Search Console, BrightEdge
Responsibilities
Manage and update website content through CMS platforms; ensure websites are accessible, fast, and compliant with regulatory standards; review web traffic and performance data to understand user behavior; serve as an SEO resource to help digital properties rank competitively; build dashboards and prepare reports on website performance; collaborate with designers and marketers to deliver seamless cross-device experiences; monitor competitor digital experiences and identify improvement opportunities.
Seniority
Mid-level, hands-on IC
