Head of Content Management & Visibility, Nordics
Core
Establish and develop a Nordic capability for managing content as a strategic business asset, ensuring content is governed, scalable, and discoverable across digital channels, search engines, and AI-driven experiences.
Role type
Senior leader / Head of Content Management & Visibility
Builds
Content lifecycle processes, governance frameworks, and visibility strategies for a digital insurance platform
Domain
Insurance / Digital Content & SEO
Deliverable
product features
Required skills
Digital leadership, content governance, SEO, AI-driven visibility, enterprise CMS, cross-market alignment, team development
Preferred skills
Optimizely experience, AI in content creation, matrix environment leadership
Responsibilities
Establish content governance and standards; own visibility strategy (SEO and AI); build and lead the Nordic capability team; use data to improve customer experience; enable responsible AI use in content
Seniority
Senior, hands-on IC leader