Content Marketing Manager (Intellectual Property)
Core
Create high quality thought leadership and editorial content for intellectual property professionals worldwide to inform audiences and strengthen Clarivate's position.
Role type
Content Marketing Manager (B2B)
Builds
Flagship reports, executive thought leadership, blogs, articles, and customer stories
Domain
Intellectual Property / Legal Technology
Deliverable
product features
Required skills
B2B content marketing strategy, writing and editing, subject matter expert collaboration, editorial calendar management, content performance analytics
Preferred skills
IP/innovation/legal tech industry experience, demand generation alignment, content audit and gap analysis, SEO and search intent optimization, AI-driven content discovery knowledge
Responsibilities
Lead content creation activities including writing and coordinating SMEs, manage content calendar for consistent flow, collaborate with product and sales teams on original content, contribute to blog strategy and publishing model, use audience insights to improve content discovery and engagement
Seniority
Mid-Senior, hands-on IC