AVP, Product Manager, PFS
Core
Managing the growth and profitability of card products through new product development, sales support, and marketing promotions.
Role type
Product Manager (Financial Services)
Builds
New card product variants, marketing campaigns, and product feature upgrades
Domain
Banking / Financial Services / Payments
Deliverable
product features
Required skills
Product lifecycle management, profitability analysis, cross-functional project coordination, regulatory compliance review, market analysis, campaign strategy
Preferred skills
None stated
Technologies
None stated
Responsibilities
Conceptualize and launch new product variants; monitor asset product movements and upgrade features; ensure compliance with regulatory mandates and internal policies; coordinate with sales and distribution teams to meet business targets; optimize rewards cost performance and benefit-to-cost ratios; execute ATL and BTL marketing campaigns to enhance product visibility.
Seniority
Mid-Senior, hands-on IC
