AVP, Manager, Marketing Enablement
Core
Improving Marketing operational excellence, technology adoption, and process optimization to help teams work smarter and scale effectively.
Role type
Senior Manager, Marketing Enablement & Operations
Builds
Marketing enablement platforms, training programs, process frameworks, and operational transformation initiatives.
Domain
Financial Services / Marketing Operations & Technology
Deliverable
product features
Required skills
Marketing operations strategy, cross-functional project leadership, change management, enablement platform administration, process optimization, stakeholder management, data-driven decision making, training program development, AI adoption evaluation, workflow automation
Preferred skills
Lean, Six Sigma, Agile, PMP, Prosci certifications
Technologies
Seismic, Highspot, Showpad, Salesforce, Marketing Cloud, Adobe, Workfront
Responsibilities
Develop and execute Marketing Enablement strategy to improve organizational effectiveness; Identify process bottlenecks and design solutions to simplify workflows; Own administration and optimization of enablement platforms; Lead implementation of new marketing technologies and operational initiatives; Develop and maintain training programs and enablement materials; Establish KPIs to measure enablement effectiveness and business impact.
Seniority
Senior Manager, hands-on IC with strategic oversight