Associate Director, Digital Marketing
Core
Lead the evolution of the digital ecosystem and drive impactful customer experiences across web and mobile channels for a financial services firm.
Role type
Associate Director, Digital Marketing
Builds
Personalized, data-driven digital experiences and customer journeys
Domain
Financial Services / Digital Marketing
Deliverable
product features
Required skills
Digital platform management, Adobe Experience Cloud expertise, Agile leadership, Stakeholder management, Project governance, Digital accessibility standards, Analytics strategy
Preferred skills
Adobe Experience Manager (AEM), Adobe Experience Platform (AEP), Adobe Target, SEO best practices, Web technologies (HTML, CSS, JavaScript)
Technologies
Adobe Experience Cloud, Adobe Experience Manager, Adobe Experience Platform, Adobe Target, Google Analytics
Responsibilities
Lead delivery and improvement of digital experiences with agency partners, Maximize Adobe Experience Cloud capabilities, Partner with cross-functional teams to drive business outcomes, Translate business requirements into scalable digital solutions, Manage project timelines and external vendor relationships, Establish digital governance and quality assurance processes
Seniority
Senior, hands-on IC with leadership responsibilities