Lead, Data and Deployment Operations
Core
Manage end-to-end Customer Data Platform (CDP) workflows, data pipelines, and audience logic to operationalize customer data across marketing and lifecycle channels.
Role type
Lead, Data and Deployment Operations (CDP Practitioner)
Builds
Marketing data pipelines, audience segments, and activation outputs for engagement campaigns.
Domain
Marketing Technology / Customer Data Platforms
Required skills
CDP configuration, data ingestion, audience segmentation, event/attribute definition, activation specifications, project leadership
Preferred skills
None stated
Technologies
None stated
Responsibilities
Serve as primary power user of the CDP ensuring optimal configuration; manage data ingestion and integration requirements; translate personalization needs into CDP-ready specifications.
Seniority
Senior, hands-on IC
